Reply with context.
Orren brings your business knowledge and past conversations into suggested replies. Review, edit and send in your voice.
The Instagram inbox, by Orren
More conversations.
Know which ones count.
Your next client is already in your DMs. Orren helps you find them, understand what they need, and get the right person on it.
7 days. Every feature. Card required.
Your conversationsInteractive previewInboxInstagram
A little more context. A clearer next step.Today Orren Read
There are two of us handling DMs. We have the budget. I just want to see how this would work for our team.
Orren ReadMaya has confirmed budget and wants to see the product with her team.
Next stepOffer a walkthrough with both teammates.Suggested reply
Absolutely. We can walk through how your team would sort leads and share follow-ups. Would Thursday work?
Today Orren Read
I saw your story. How does Orren work? I’m getting more DMs than I can keep up with.
Orren ReadNina is asking about the product and describing an inbox problem.
Next stepUnderstand how she handles conversations today.Suggested reply
Orren helps you sort your Instagram conversations and spot the leads who need your attention. Are you handling the inbox on your own?
Today Orren Read
Just booked an Orren demo for Thursday! Looking forward to seeing the team side of it.
Orren ReadLeo has booked a demo and wants to see how Orren works for his team.
Next stepPrepare for the call using his conversation history.Suggested reply
Looking forward to it, Leo. We’ll focus on assignments and how your team can pick up each conversation.
Today Orren Read
Could you send a little more information about how the team assignments work?
Orren ReadJoshua asked about team assignments. There is still an unanswered question.
Next stepAnswer his question about lead distribution.Suggested reply
Of course. You choose how leads are shared between your setters and closers, and Orren handles the assignments. How many people are on your team?
Four conversations. Different intentions. Start with the people ready to talk.
Explore the filters and conversations above. Illustrative preview with example leads.
AI tags
A busy inbox.
A much clearer read.
New messages push good conversations down the list. Orren reads what people say and tags the signals, so you can filter for intent instead of searching through every DM.
Maya ChenFrom the conversation“There are two of us handling DMs.
We have the budget. I just want to
see how this would work for our team.”
Budget confirmed
A buying signal
worth your attention.
Team of two
Useful context
for the next reply.
Wants a walkthrough
A next step
you can act on.
Your business has its own signals.
Use your own labels, too. Show Orren what a tag means in a real conversation, and it can find other leads that fit.
Automatic spam filtering
More room
for real people.
Unsolicited pitches and spam shouldn’t compete with a potential client. Orren detects common spam patterns and filters those messages out of the way.
You can see why a conversation was flagged and correct it. A quieter inbox, with you still in control.
Unsolicited promotion
Buy followers. Grow your account.
Flagged as spamSuspicious message
Your account will be disabled. Click here.
Flagged as spamNina Patel
I saw your story. How does Orren work?
New leadThe conversations you came here for.
Automatic lead assignment
The right person.
Already on it.
Let Orren assign new leads to your setters and closers automatically. Decide how the work is shared, so the right teammate can pick up the conversation without waiting for you.
Give one teammate a larger share or split leads evenly. When it’s time to hand off, the conversation and its history stay together.
New conversationsShared automaticallySetter A70%
Setter B30%
Maya ChenAssigned to Setter A
✓Example distribution. You choose the balance.
A conversation is more
than its last message.
Keep the details that make a good reply close at hand. What they want. What you’ve shared. What’s already happened.
Maya ChenInstagramBudget confirmedThe resource they opened. The question they asked.
All part of the same conversation.
Follow up with a reason.
See when a lead opens a trackable resource link. Follow up on what interested them, with reminders that help your team keep track of the reply window.
Pick up where you left off.
Tags, team notes and the lead’s timeline stay alongside the thread. A teammate can join the conversation without starting over.
Still your DMs.
Just better to work in.
All the ways a conversation happens.
One place to keep it moving.
More than text.
A voice note that says it better. A photo that makes it click. Keep photos, voice notes, posts and reels right in the conversation.
Find it. Follow through.
Search a conversation, catch an unread message or revisit your archive. Read receipts and the reply window help you see where things stand.
Your inbox. To go.
Leave your desk with the whole conversation. Your inbox, lead context and team come with you on iPhone.
Explore Orren for iPhoneFind your plan
Every feature included. Start with a 7-day trial. Card required.
A few things worth knowing
Good questions.
Clear answers.
From AI tags to team handoffs. A closer look at your Instagram inbox in Orren.
Something more specific?
Ask us directlyAbout the inbox
Is this a separate inbox from Instagram?
Orren brings your Instagram conversations into a workspace built for sales. Read and reply there, with tags, lead context and team ownership alongside the conversation.
Can I create my own tags?
Yes. Add labels that fit your business. Orren can learn what those labels mean from the conversations you tag, then find other leads that fit.
Do I control who gets each lead?
Yes. Configure how leads are distributed between your setters and closers, including weighted shares. Your team can also assign and hand off individual conversations.
Can I use the inbox on my iPhone?
Yes. The iPhone app brings your conversations, lead profiles, timeline and team with you. It is currently available through TestFlight with an invitation.
Is the inbox included in every plan?
Yes. Every plan includes Orren’s features. Choose the capacity your business needs for conversations, team members and AI assists. The free trial lasts seven days and requires a card.